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- 12/05/09 - Food Network Partners with Signature Travel Network To Launch New Culinary Travel Programs
Food Network, the first and only cable channel dedicated to connecting viewers to the power and joy of food, and Signature Travel Network, one of America’s oldest and most respected retail travel consortia in the country, announced they will join forces to offer innovative and engaging culinary travel programs exclusively to Food Network fans.
- 11/09/09 - Pabst Brewing Company taps Brandgenuity to build lifestyle licensing program
Pabst Brewing Company – the largest American-owned beer company – announced today that it has selected Brandgenuity to serve as its exclusive licensing agency. Based in New York, Brandgenuity has been charged with developing a strategic licensing program for Pabst Brewing Company’s historic trademarks.
- 10/22/09 - Brandgenuity Introduces Tamar Geller’s The Loved Dog Pet Line
Leading trademark licensing agency Brandgenuity LLC has introduced an innovative line of pet products with Tamar Geller, dogs’ life coach, best-selling author, and founder of The Loved Dog. The line, modeled after Ms. Geller’s revolutionary method of training dogs through play and games, is currently featured on a multi-product end cap at PetSmart.
- 05/03/09 - Atari Launches North American Retail and Apparel Strategy with Marquee Licensees
Atari, one of the world’s leading producers, publishers and distributors of interactive games and among the world’s most recognizable brands, is launching its North American retail and apparel licensing strategy. Distribution will begin at Specialty retailers this spring, including Hot Topic, Urban Outfitters and Spencer Gifts.
- 01/27/09 - Namco Bandai Games and Food Network Cook Up Sweepstakes Around Landmark Video Game
NAMCO BANDAI Games America Inc. and Food Network, the first cable network dedicated to the power and joy of food, announced today that fans of the top-selling video game, Food Network: Cook or Be Cooked, will now have the opportunity to win a delectable prize pack in conjunction with the most realistic cooking game on Wii™.
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